Project: Wooza World Concert Visuals for Watendawili
Client: Watendawili, a talented musical duo
Brief: Design concert visuals for Watendawili's upcoming concert, "Wooza World."
Concept: The client desired creative freedom for visuals that reflected their music and stage presence while incorporating essential concert visual elements.
Design Approach:
✦ Artistic Collage Motion Graphics: This style provided a dynamic and visually engaging backdrop for the concert.
✦ Watendawili Brand Symbolism: The visuals subtly incorporated hand gestures associated with the duo's brand identity.
✦ Retro Theme: To align with the concert's theme, the visuals featured elements like classic cars, televisions, and cassette tapes
✦ Watendawili Brand Symbolism: The visuals subtly incorporated hand gestures associated with the duo's brand identity.
✦ Retro Theme: To align with the concert's theme, the visuals featured elements like classic cars, televisions, and cassette tapes
MOODBOARD & ASSETS
Rationale: The artistic collage style allowed for creative expression while maintaining visual interest. Integrating symbols associated with Watendawili further strengthened their brand presence during the concert. The retro theme not only complemented the event's atmosphere but also offered a timeless aesthetic.
Note: While cassette tapes might not be familiar to all audiences, the incorporation of these elements served to enhance the overall retro them.
To check out how the event went and how the visuals turned out during the concert, click here.
